Cheers to a Good Cause! Create Your Own Web 2.0 Cocktail Recipe Book.

A few months ago I recalled my second trip to the DEMO conference, which was held in Palm Springs, CA. The conference was good, and the company was great. My personal highlight of the conference was the conceiving of the Kristini, which is a delectable concoction made of peach and mango, shaken together for the perfect summertime martini.

After sharing this experience with friends and gaining a lot of support from my colleagues, I’m happy to announce that everyone can create and share a cocktail recipe that represents them–for a good cause! I’ve teamed up with on-demand book publisher SharedBook to offer a collaborative cocktail recipe book that features drinks for the Chic Geek. Anyone can submit a recipe to be included in the book, which others can then add to their custom book and have printed and shipped on-demand. You can also customize an existing book to include your own images and recipes, which make for perfect party favors or gifts for special occasions. Get started here!

sharedbook techtini

sharedbook techtini

The best part is that all the proceeds from the book are going to the non-profit organization, which subsequently helps thousands of other non-profits gain new members and accept donations, around the world.

The cocktail recipe pocket guide costs just $19.95, and you’ll get a fully customized book of 40 pages, complete with a table of contents and a standard measurements table in the back. Given that the idea of the Tehtini Pocket Guide was borne of a web 2.0 event, we’d love to have other events create custom cocktail recipe guides for their attendees.

If you’d like to purchase books to offer as scwhag to your keynote speakers, VIP guests and other attendees, or if you’d like to sell a custom version of the Techtini Pocket Guide for your event, SharedBook has incentives in place to help you with your efforts. Please contact me for further details. Cheers!


Surprise! Chicago Welcomes Me Back with Open Arms.

After spending several weeks in San Francisco, I was pleasantly surprised when my friends back in Chicago planned a party for me.  I think the biggest surprise of all was the fact that I didn’t learn of the surprise party despite its public status as a Facebook event.  Nevertheless, I greatly appreciate the Chicago tech community giving me such a warm welcome home party.  It was great to see everyone, all at once!  I regret to say that I won’t be able to make it to the upcoming Tech Cocktail conference, but I’ll be there in spirit!

Or shall I say spirits?  The overwhelming response I got from others in the tech community after posting my story about the Krisiti being born at DEMO has led to a Techtini Pocket Guide that will debut as schwag for the speakers at the Tech Cocktail conference.

Thanks to the undying support from SharedBook, this collaborative cocktail recipe guide has become quite real, and in a few days, anyone will be able to submit their own cocktail recipe to be accessible by anyone that would like to create their own custom recipe book.

I’m also extremely excited to say that the proceeds of the cocktail recipe books will be going towards non-profit organizations, so here’s saying “cheers” to a good cause.  Look out for more details about the pocket guide in the next few days, and see below for a few photos of my surprise party from last week!  Thanks, Chicago!!!!!

Kristini: Conceived at DEMO 08.


I’ve spent the past 2 and a half days in Palm Desert, CA, soaking up the sights (and sounds) of DEMO 08. This being my second time attending the classic conference, I’m beginning to pick up on some of the traditions that have been cultivated as only traditions can be: over time, with lots of dedication to a unified experience (i.e. branding).

As fun as the Jam Session was (and as happy as we all were to find that it was open bar), I thought it high time to start creating some sub-traditions of my own. With the help of a few choice friends, namely Brian Solis, Frank Gruber, and several other fine folks, we thought up a lovely way to apply all of this web 2.0 ideology to the simple act of mixology. That’s right. We made up a cocktail.

Well actually, I’m certain we didn’t make up a cocktail, but being my usual undecided self, I had a hard time telling the bar tender exactly what I wanted to drink. I had a taste for peaches and mangoes, so Brian was savvy enough to have the bartender create one mashup of a drink. I don’t know exactly what goes into this delectable mashup martini, but it’s been dubbed (by people other than myself) the Kristini. I graciously accept the bestowing of my name upon a martini so yummy.

Now that we’ve developed the Kristini, we thought it would be great to release a platform, where all mashups are welcome, and can play together in this world of collaborative cocktail-mixing. Discussions have already begun for the Mashtini, which would be in honor of my place of employment. Given the pink and blue theme of Mashable, the Mashtini will have to be made with blue Curacao and a heavier liquid that’s pink in color, which will sit on the bottom of the martini glass. Any ideas? Let us know if you’d like to join this movement and offer up some drink recipes of your own.

[image credit brian solis]

See You at DEMO08!

demo08-logo.pngI’m pretty excited to be attending my second DEMO conference in a row, representing And I can’t deny the fact that I’m also excited because it’s warm in California, as opposed to very cold here in Chicago! Tomorrow morning (officially later on today) I’ll be hopping on a plane and flying out to sunny Palm Desert to go to DEMO08. I’ve been hearing a lot of buzz about this winter’s DEMO conference, so I’m very happy and honored to be going. If you’re headed that way, please let me know! I’d love to chat with you for a while. Feel free to contact me here. I’ll be around for the entire conference.

See you soon!

(I’ve got to go pack now).